What is PIX?
PIX is an instant payment system created by the Central Bank of Brazil, launched in November 2020. It allows transfers and payments to be made in real time, 24 hours a day, seven days a week, free of charge for individuals. Central Bank of Brazil
Exponential Growth
Since its launch, PIX has seen significant growth. In 2023, nearly 42 billion transactions were made through the system, representing a 75% increase compared to the previous year. Febraban
Advantages for Users
PIX offers several advantages for users, such as:
- Speed: Transactions are carried out in real time.
- Free of charge: No fees for individuals.
- Accessibility: Available to all participating banks and individuals with a regular CPF.
- Security: Uses cutting-edge technology to ensure transaction security.
PIX Installments: A Revolution in Instant Credit
One of the most anticipated new features of PIX is PIX Installments, which allows consumers to split purchases into multiple payments directly through the system, without needing a traditional credit card. This functionality expands PIX’s reach to higher-value purchases, making credit access quick and easy, without bureaucracy. PIX Installments is a solution that promises to transform consumption, especially for small and medium-sized businesses, which can offer this option directly to customers at lower costs than credit cards.
Impact on Commerce
PIX has proven to be an efficient tool for commerce, especially for small and medium-sized businesses. It reduces costs associated with credit card fees and improves cash flow by allowing merchants to receive payments immediately. The arrival of PIX Installments is expected to increase sales by offering more options and flexibility to consumers.
Future Perspectives
The Central Bank of Brazil continues to improve the PIX system with new features, such as “Automatic PIX,” which will allow recurring payments to be made easily, and is also expanding the reach of PIX Installments.
References
- Central Bank of Brazil. “Pix is now the most used payment method in Brazil.” Available at: https://www.bcb.gov.br/detalhenoticia/20477/noticia
- Febraban. “Pix is the most used payment method in Brazil in 2023.” Available at: https://portal.febraban.org.br/noticia/4071/pt-br/
- Reuters. “Brazil’s Pix payments are killing cash. Are credit cards next?” Available at: https://www.reuters.com/business/finance/brazils-pix-payments-are-killing-cash-are-credit-cards-next-2024-04-02/
- Reuters. “Brazil’s Pix set for next leap with launch of recurring payments.” Available at: https://www.reuters.com/world/americas/brazils-pix-set-next-leap-with-launch-recurring-payments-2025-06-04/